The Craving Wave
Insight
A craving is not a wall — it is a wave. It rises, crests and falls, usually within ten minutes. Most people fight the wave or obey it; almost nobody simply waits for it to pass.
Why it works
Cravings are time-limited neurological events, not commands. Watching one pass — without feeding it or fighting it — teaches the nervous system that the urge is survivable, and each ridden wave makes the next smaller.
Practical takeaway
Next craving, set a ten-minute timer, drink a glass of water, and do something with your hands. When the timer ends, decide freely. Either answer is allowed — the point is who decides.
Good question to ask someone
What happened last time you waited out a craving instead of feeding it?